Luke Hinchliffe

13th October 2026

Behind the License: Meet Hamish Smith

Meet Hamish Smith, Senior Software Architect and Team Leader in 10Duke’s New Zealand office. He talks about how a degree in Ecology shaped his systems thinking, the work of making licensing complexity simple, and why usage-based licensing is coming back.
9th October 2026

Rethinking Node-Locked Licensing

Node-locked licensing has been the default for desktop software for decades. But hybrid work and constant hardware refreshes mean machines no longer stand still. Locking a license to one machine permanently now costs ISVs more in support and lost revenue than it protects.
22nd September 2026

8 Software Piracy Statistics Every ISV Should Know in 2026

See what software piracy and license misuse are really costing ISVs in 2026, from malware-laced cracks to $500K+ compliance bills, and why homegrown licensing systems leave vendors with no way to see any of it happening.
25th August 2026

Which Licensing Maturity Level Is Your Software Business Actually At?

Learn where your business really sits on the five-stage licensing maturity model, and why the gap between "cloud-connected" and true identity-based licensing is a decision most ISVs haven't made, not a technology problem they can't solve.
7th August 2026

Your Company’s Most Underused Data Source: Software Licensing Usage

Learn why the data generated every time a license check runs is one of the most underused revenue, product, and support signals ISVs have, and why homegrown licensing systems make it nearly impossible to access.
21st July 2026

Behind the License: Meet Emily Delva

Welcome to our series of blog interviews, where we get behind the scenes and find out what makes the people at 10Duke tick. For this edition we spoke with Emily Delva, who manages operations at 10Duke.
9th July 2026

From Seats to Tokens: Licensing AI Features the Right Way

Learn why licensing AI features requires moving beyond seat-based models to consumption tracking, hybrid entitlements, and real-time usage visibility that legacy licensing systems can't provide.