The Leading Licensing Solution for the Visual Effects Industry
Trusted by industry leaders like Maxon, Foundry and Greyscalegorilla, 10Duke powers flexible, secure and scalable licensing for top software businesses serving the VFX industry.
The Growth Engine for the VFX Industry
The visual effects industry relies on a diverse ecosystem of software – from compositing, 3D modeling, animation, and rendering to simulation, asset management, and collaboration tools. Increasingly, studios and software vendors are also looking to monetize specialized capabilities such as advanced video compression, GPU-based denoising, or AI-assisted workflows – each with distinct licensing needs.
To manage this complexity, you need a licensing engine that supports multiple licensing models, offers fine-grained control over users and entitlements, integrates with leading CRM and ecommerce platforms, and helps you scale revenue securely — all built for Enterprise-grade demands.
This is why 10Duke has emerged as the leading software licensing provider for the visual effects industry.
Why 10Duke is the Go-to Licensing Solution
in the VFX Industry
Implementing B2B ecommerce Through Modern Licensing
How Maxon replaced serial numbers with online entitlements
Maxon is the Academy Award winning developer of VFX products Cinema 4D, Forger, Red Giant, Redshift, Universe, and ZBrush, which have been used to create films such as the Black Panther, Aquaman and Captain Marvel.
Challenge: Maxon was facing challenges with scaling due to serial number based licensing limiting customer flexibility.
Solution: Maxon switched to 10Duke's identity-based licensing solution to provide subscription-based licensing. This enabled Maxon to provide better trials and improved customer access overall.
Result: Significant increases in revenue and Maxon becoming the fastest-growing company within the Nemetschek Group.
“10Duke are true experts in their field and have definitely allowed us to deliver more. The solution supports our fast growth and doesn’t hold us back.”
Selling Plugins?
If you're a plugin vendor selling to the VFX industry, you might be selling to platforms such as Cinema 4D, Foundry Nuke or Blender.
10Duke can help you streamline and automate the licensing process so that your end users will have easy access to the plugins they need, while you can make sure you're monetizing your software effectively.
A great example of this is Greyscalegorilla.
Simpler Licensing and Elevated User Experience
How Greyscalegorilla simplified user access by outsourcing licensing
Greyscalegorilla, a leader in 3D assets for Cinema 4D, Blender, Unreal Engine, Houdini and Adobe Substance, switched from an in-house licensing system to 10Duke.
Challenge: Managing multiple login systems created a frustrating user experience.
Solution: 10Duke provided a single sign-on licensing solution.
Result: Simplified access for customers, enabling Greyscalegorilla to focus on innovation instead of having to maintain login and licensing systems themselves.
“What 10Duke allowed us to do was make it like it should be; like any other piece of software that you sign up for. You get one login and you can now take it wherever your membership works. Without 10Duke, we would have to do this all ourselves – build a single sign on, handle all the backend, make sure all the code is updated for every new thing that we do.”
Why Foundry Switched From an In-house licensing system 10Duke
Providing login-based licensing for an Academy Award winning software provider
Before partnering with 10Duke, Foundry had built their own licensing system, but as the company grew, this in-house system began struggling with scaling and reliability
Challenge: The in-house licensing system struggled with scaling and reliability as the company grew.
Solution: Adopted 10Duke’s scalable, cloud-based licensing platform.
Results: Improved reliability, scalability, and focus on delivering new features.
"Now that we’re using the 10Duke solution, we don’t have to worry about reliability anymore. We can also leverage their existing APIs – we don’t have to think about building something, we can just use it.
With 10Duke, you’re going to gain access to a mature and reliable system and also a fantastic team at 10Duke who really are an extension of your own team and they’re going to help you deliver your vision."
A Single Source of Truth for
All Product Users and Licenses
10Duke simplifies the management of your product suite through centralized access and single sign-on capabilities.
This not only enhances the user experience but also makes it easier for you to cross-sell related products, product bundles or the whole product suite.
Your end-users benefit from a frictionless experience across your product ecosystem, while you gain opportunities to increase revenue and customer loyalty.
Enable Your Customers
to Self-manage Licenses
10Duke also offers additional tools for user and license management.
With OrgAdmin, you can let your biggest customers self-administer their own end users and licenses, reducing the support needed from your team.
With My Licenses, you can enable your end-users to view, manage and renew their software licenses, improving the UX around licensing.
Provide Easy Product Access
for Improved User Experience
One key feature that sets 10Duke apart is its robust Identity Management, Single Sign-On (SSO), and Federation capabilities. These features enable you to provide seamless and secure product access to your end users - and you'll always know who your customers are.
10Duke is the only product in the market that provides both licensing and identity in one solution.
By leveraging 10Duke's identity management capabilities, you can streamline user authentication, simplify access control, and enhance the overall user experience, making it easier for your customers to sign up, access and pay for your products.
Support Multiple Client Types
10Duke caters to a wide spectrum of software types, whether you're providing desktop applications, mobile apps, SaaS products, APIs, or virtual machines.
The solution supports both online and offline scenarios, providing global coverage through AWS in real-time.
10Duke Enterprise enables you to manage users and licenses for your entire product portfolio through a single, unified platform, streamlining how you deliver licenses to customers significantly.
